How To Tell if Coaching Is Right For You

A few months ago a business colleague sent me a link to an article in Fortune Management and CNN Money entitled, “Coaching Is Hot. Is It Right For You?”

Coaching is hot and continues to be one the highest service growth industries. Coaching has moved into the main stream of organizational and leadership development. It is no longer considered just a last resort to correcting management performance or leadership competency deficiencies.

Moreover, the jury is in with regards to the Return on Investment (ROI) coaching provides. According to the 2009 ICF Global Coaching Client Study, companies that use or have used professional coaching for business reasons have seen a median return on investment of seven times their initial investment. Individual clients reported a median return on investment of 3.4 times their investment.

Here are some tips to help determine if coaching is right for you and how to go about finding the right coach.

  1. Research and understand what coaching is designed to do. The International Coach Federation defines coaching as “…partnering with clients in a thought-provoking and creative process that inspires them to maximize their personal and professional potential.” Visit to familiarize yourself with coaching before you consider engaging a coach.
  2. Select the area of coaching that will best serve your needs. There are four broad areas of coaching:
    • Executive/Business/Corporate/Leadership Coaching;
    • Career /Transition Coaching;
    • Health and Wellness Coaching; and,
    • Personal and Life Coaching.
  3. Scan the coaching community and interview one or more coaches with the following perspective in mind, chemistry and Fit – What is the apparent chemistry with the prospective coach? Listen for the voice and the questions the coach asks you to help you gain a sense of the fit since you will likely be in a coaching relationship for six months or more.
  4. Background and related experience – What demonstrated, relevant experience does the coach have? Does the coach have the experience; skills set and finesse to help you meet your performance or developmental needs? How will they challenge to stretch your growth?
  5. Professional training. What training has the coach completed and with what program? How does the coach demonstrate living a life of continuous learning through their professional coach training, certification as well as building /sustaining their credentials?
  6. Philosophy and approach. What is the coach’s philosophy about coaching? Do they make the agenda, your agenda?
  7. Coaching process / program – What is the anticipated process the coach will utilize to guide you, a group or team through a rich, learning and action-oriented journey?
  8. Tool kit – How extensive are the leadership assessment tools offered by the coach as a trained and authorized facilitator? How do they debrief and integrate the results into the coaching process? What do others say about the experience and the results attained?
  9. Success stories – What examples can the coach share to show how clients have moved forward in their leadership or career? Is the coach willing to share the names of clients that will offer a reference on a confidential basis?

As profiled by the ICF, Individuals, groups and teams who actively engage in a coaching relationship can expect to experience a new perspective on challenges and opportunities, enhanced thinking and decision-making skills, more effective interpersonal effectiveness, and increased confidence in carrying out their chosen work and career roles.

Individuals and teams dedicated to change can also expect to see appreciable results in the areas of productivity, personal and organizational satisfaction, and the achievement of personally relevant goals.
You can read the Money Management – CNN Money article by clicking here.

The Holbrow Group